The Holiday Season Arrives in Los Angeles When The Grove Welcomes Its Eye-Catching 100-Foot Christmas Tree on Monday, November 1

The Grove's Christmas Tree 2007

The Grove in Los Angeles will start the holiday season on November 1st with the delivery of a 100-foot White Fir from Mt. Shasta in Northern California. The 100-foot tree will be taller than iconic 70 to 90 foot Norway Spruce at the Rockefeller Center in New York. A flatbed truck will deliver the tree to the historic Farmer's Market and then will be hoisted up by crane allowing for aerial shots between 7:45am to 8:30am. Adorned with 10,000 lights and 15,000 ornaments, the tree lighting ceremony will take place on November 21st at 7:30pm. To see the full release, click here.